I’m a creative leader who is entrepreneurial, strategic, and collaborative, with a proven track record of successfully launching and growing key segments of luxury fashion, lifestyle, and beauty brands. Clients include Tory Burch, David Yurman, goop, Prada, Gap, Emme Parsons, Tradesy (acquired by Vestiaire), Vogue, Vogue Runway, Google Shopping, W Magazine, Lucky Magazine, Calvin Klein, Beautycounter, RMS Beauty, Ann Taylor, LOFT, Hay, Target, MedMen, Who What Wear, Domaine & Byrdie.
I apply an innovative storytelling filter to build brands, grow audiences, and drive revenue through a thoughtful and calculated 360 degree marketing approach. I have spent the majority of my career creating content via creative direction, styling and words for e-commerce, digital and print in fashion, luxury, lifestyle and technology, and acutely understand how they all intersect.